• WAG is the largest global brand management alliance representing a diversified portfolio of prestigious consumer brands across cultural channels of distribution
  • WAG partners with best in class brands to deliver exceptional return through brand positioning/repositioning
  • WAG helps its clients buy, sell or restructure their companies to maximize value for shareholders
  • WAG delivers results through it’s 3C’s: Connectivity, Collaboration & Coordination:

           Connect locally

           Collaborate internationally

           Coordinate globally


  • WAG’s members are recognized brand experts with multi-sector experience
  • Headquartered in New York City with partners strategically located worldwide